There are few names as iconic in modern furniture design as Thayer Coggin and Milo Baughman.   Working on little more than a handshake, these gentlemen created some of the most fashion-forward, yet timeless creations over a fourty-year period.   We are truly proud to represent Thayer Coggin here at Carolina Rustica. 

Located less than an hour away from our showroom, Thayer Coggin is known as one of the fine names in residential furniture manufacturing. Entering into business in 1953, Thayer Coggin carved out an identity in the home furnishings market through a commitment to modern, classic design. Family owned and run, Thayer Coggin has 350,000 square feet of manufacturing space to produce some of the most recognizable furniture designs in the residential market, particularly sectionals, as shown to the left. Thayer Coggin's greatest association is with the designer Milo Baughman, one of the leading modern furniture designers of the late 20th century. His uniquely American designs were forward-thinking and distinctive, yet unpretentious and affordable. His prolific and highly influential work continues to be reinvented and revived by contemporary furniture designers and dealers alike. Baughman is most famous, however, for his longtime association with Thayer Coggin, which began in 1953, and lasted until his death in 2003. He also lectured broadly on the state of modern design, extolling the positive benefits of good design on the lives of human beings, and helping to define and shape the discussion for years to come.

We have several wonderful pieces of Thayer Coggin in our showroom. One of our favorite pieces is the Cloverdale Extension Dining Table. With its stunningly beautiful cross-leg base and sleek contemporary design, this table is a real eye-catcher. It is also incredibly practical. It is shown here with the Regency 2000 Upholstered Side Chair, which compliments this table design. This set is sitting in our showroom and it gets lots of attention.

Through founder Thayer Coggin's vision, and Milo Baughman's creations, a Distinguished Design Award honoree, Thayer Coggin has amassed a highly original collection of furniture. Now approaching its fifth decade of furniture manufacturing, Thayer Coggin is poised to maintain its position of prominence into the next century. For Thayer Coggin, very simply, creativity and purpose spell success.

Thayer Coggin is known for its outstanding, high quality furniture. They go an extra step with their wood frames so that each joint is glued and doweled, and then stapled. If that is not enough they add screws to give the frame even more strength. The Modern Step Console Table is one such piece. It has a simple yet stunning visual context of geometric design, which is reinforced by time-honored craftsmanship. This particular piece can also be viewed on our showroom floor. We also enjoy the quality of their upholstery. Their care in upholstery is exemplified by using the same person to upholster the entire piece – instead of having one person do the inside and someone else do the outside.

Thayer Coggin is a leader in design and in comfort as well. They use Polyblendown for most cushions, which is an innovative seat construction of feathers, down and polyester fiber wrapped around a polyurethane foam core. The feathers, down and polyester fiber are sewn into compartments to keep construction evenly distributed.   We would love to talk to you more about Thayer Coggin, so please give us a call at 800-205-7819 or start shopping on our website here.

Some information about BuySAFE, Our Consumer Confidence Solution

Many site visitors have commented on the presence of the buySAFE logo found in the lower right hand corner of our website. Moving beyond its origins on eBay, the buySAFE bonding service is now helping a broad range of e-retailers build greater confidence with the visitors to their web sites, especially sites like Carolina Rustica

Sales, free shipping and product recommendations don’t always do the trick when it comes to turning online shoppers into customers—security and confidence are also critically important, according to Jeff Grass, president and CEO of buySAFE, Inc.

The Arlington, Va.-based company provides a comprehensive consumer confidence solution that online retailers use to increase their web site conversion rates, sales and overall profitability. The buySAFE service provides an explicit third-party endorsement of a retailer’s reliability, stability and good performance via a buySAFE Seal. And it gives shoppers the option to purchase a bond that provides peace of mind over the three things they care about the most—that their personal information is safe, that they will have a good experience and get what they paid for and that they are getting the best deal.

Specifically, the bond provides a buyer identity theft protection, a full guarantee of their purchase up to $25,000 and a 30-day lowest-price guarantee. Online retailers like Carolina Rustica display the blue-and-gold buySAFE Seal on their sites. The buySAFE Seal includes a link to a verification page that includes merchant details, and the seal remains in view as consumers navigate through the pages of a site.

Via the buySAFE Seal, retail sites also display the brands of well-known insurance companies that underwrite the buySAFE guarantee, including Liberty Mutual Group, The Travelers Co. and Ace. The endorsements of these trusted companies also build confidence in the merchant. Displaying trust seals coupled with a broad third-party guarantee is a tactic that makes consumers feel more secure about their purchases and gives a competitive edge to merchants. While effective for merchants of all sizes, it's particularly helpful for e-retailers that are not household names and thus have yet to build confidence with a large numbers of shoppers.

"Not everyone who shops online feels completely safe and secure," Grass says. "When consumers perceive risk, they either avoid buying online, they go to a different merchant or they reduce the price they are willing to pay." In fact, the rise of comparison shopping sites makes that jump even easier. "If I'm a merchant with the same product at the same price as other retailers, but consumers don’t feel as confident buying from me, I either lose sales or I am forced to discount my price to get the consumer to buy—and that cuts right into my profit margins."

Shop By Room: Living Room at Carolina Rustica

The Living Room, also known at the Great Room, is where life happens in our home. Comfortable sofas accompanied by stylish end tables, elegant coordinated table and floor lamps to provide lighting, a matching ceiling fan circulating air, and a comfortable arm chair for Dad to read his paper. These are the elements of a true Living Room, and we have all them in our broad collection of furnishings for this most special room in the house. Browse our Living Room collections by product categories listed below.

Side & Accent Tables	Sofas & Loveseats	Coffee & Cocktail Tables	Loungers & Club Chairs	Ottomans
Indoor Benches	Table Lamps	Floor Lamps	Standing Shelves	Ceiling Fans
Entertainment Centers	Mirrors	Barcalounger Recliners	Lexington Living Room Furniture

Shop By Room: Dining Room at Carolina Rustica

The Dining Room is where we gather with family and friends to share a meal and conversation. Whether your lifestyle is casual and your dining room is a well-traveled room, or you are more traditional and your dining room is for occasional use, we are sure you will find some outstanding dining tables, chairs, buffets, and other selections for this hallowed room. Dine in style, converse in comfort, and enjoy your surroundings! Browse our Dining Room collections by product categories listed below.

Dining Tables	Dining Chairs	Sideboards & Hutches
Bars & Buffets	China Cabinets & Curios	Dining Room Chandeliers
Lexington Dining Room Furniture	Hekman Dining Room Furniture

Win a FREE Chandelier from Carolina Rustica.....

Last year, Sheila Hickman was extremely happy when she wone a $440 Emerson Ceiling Fan. This time you can win the gorgeous chandelier shown above. I’ve said it before and I will say it again, Carolina Rustica is one of the most diverse vendors in My Secret Database. And besides that, their one of my favorites too!

Carolina Rustica has one of the most extensive collections of chandeliers, sconces, and other fixtures available online. From the very highest-end lighting manufacturers like Fine Art Lamps, Currey & Company, and Hinkley Lighting to hand-forged lighting like Northeast Lanterns, Arroyo, and Hubbardton Forge, you can find something for every room, style and budget. And right now… All Lighting and Ceiling Fans Ship Free!

Click Here to Read More on My Design Secrets and to Enter Our Giveaway.....